MarTech Lead-Hack Blog

September 26, 2017

Content marketing has become the secret weapon in a successful marketing strategy, with brands using different types of content to add value and grab their audience’s attention.

It has become more important than ever to market with intent, using content and SEO to rai...

July 25, 2017

Every campaign needs its own landing page to ensure that visitors click on the most relevant page. A successful landing page needs to add value while delivering the message that the campaign promised.

It’s easy to fall into the trap of setting up a landing page as fast...

June 23, 2017

Mary Meeker’s annual report on the latest Internet trends offered a number of interesting insights, and one of these areas was the usage of social media as part of customer support.

The rise of social media has opened up new opportunities for brands to explore a...

June 21, 2017

A successful marketing strategy needs to keep up with the latest marketing trends.

The evolution of technology is changing the way we form a digital marketing strategy. This creates a growing challenge for industry professionals to keep up with evolving trends and fin...

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